Benefits of trading Shares

Trading shares gives you the opportunity to target your investment directly into individual organisations where you see growth or income potential. Trading with our online investment account lets you:

If you’re new to investing in shares, see our guide to share dealing

Search for investments

Quickly pinpoint what you’re looking for with our search tool. You’ll find share price, performance and company information, and a link to buy the shares.

 

Filter SHARES

Create a shortlist of shares, using your own investment priorities, so you can research them further and decide where to invest.

trading ideas

Get investing ideas, read analyst reports, watch our share tip videos, see what other investors are trading, and more...

Keeping track of performance

As you’ll want to ensure your investments remain good value, you can monitor them 24/7 in the My Holdings section of your account.

In addition, if you want to watch ETFs before you buy, you can use our free portfolio tool to help you track potential investments. You can buy and sell direct from these screens.

You can also see which shares have been the successful and less so in our winners and losers table.